Restaurant Marketing Playbook 2026
Fill More Tables With the Restaurant Marketing Playbook 2026
The step by step system that took one Chicago restaurant from $1,200 days to $4,000 days.
You didn't open a restaurant to become a marketer. This playbook gives you everything you need to get found, get noticed, and get customers through the door, without hiring an agency.
Inside 80 pages and 38 chapters, you'll learn how to set up and optimize your Google Business Profile, build social media accounts that actually bring in customers, shoot food photos with your phone that make people crave your dishes, plan holiday and event promotions on a small budget, turn your dining room into a content studio, and keep sales moving when things are slow.
Every chapter ends with one simple action step you can take this week. Shot idea pages show you exactly what to post, so you never run out of content.
Written by OnJaLee LaShay, founder of Fork 2 Camera, with 25 years of marketing experience and real results from downtown Chicago.
The camera eats first.
What's inside
- 80 page restaurant marketing playbook
- 38 chapters with a weekly action step in each
- Google Business Profile setup and review management
- Social media setup for Facebook, Instagram, TikTok, LinkedIn, and YouTube
- Food photography with your phone
- Shot idea pages so you never run out of content
- Event, holiday, and slow day marketing strategies